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Get The London Look Gents!

The London Look

While most of us are holed-up in loungewear throughout the month of January, for the men of London it’s an entirely stylish affair. As another edition of catwalk shows at London Collections: Men gets underway, our style spotlight swings to the city’s most dapperly-dressed dudes. Now they’re not over the top, nor are they rocking out their terraces in PJ looking prints. We found these five looks to be just right.

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THE MODERN PROFESSIONAL

Who: The digital creative

What: Only black Oxfords in the office? Yawn. Offering a master class in how not to dress like a corporate drone, he pairs his cognac-hued Derby shoes with smart yet stylish separates, while his designer document case cements his unwavering dedication to the job.

Where: Found tucked behind his Macbook Pro at Federation Coffee in Brixton Village.

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THE COSMOPOLITAN

Who: The hip Paris/Milan/New York fashion director

What: Switching his wingtips to a pair of trainers, he injects casual spirit into his three-piece with ease. But no battered running Nikes allowed here – clean and minimal is key.

Where: Enjoying a Tom Collins (or three) after the shows at Shoreditch House.

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THE PREPPY TAKE

Who: The fashion graduate

What: Washed-out hues and soft shapes are the backbone of his wardrobe. Topped off with his trusty designer backpack and old-school Vans, he masters a look that is thrown together but thought out.

Where: Snapping street style with his state-of-the-art SLR at Bloomsbury Square Gardens.

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THE LAID-BACK LOOK

Who: Musician by day, barman by night

What: Utilitarian but stylish, the humble plaid shirt is his wardrobe mainstay. Progressed far from its Kurt Cobain days thanks to a new light-weight construction and vibrant hues, he teams his with vintage Levi’s and Nike running trainers for a look that will transition from a day at work to the pub with ease.

Where: Grabbing a pint with friends at Crate Brewery, Hackney.

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THE MODERN TWIST ON HERITAGE

Who: The PR guru

What: Trading in tweed and herringbone for a more modern mood, he teams his luxuriously crafted duffle coat (British heritage brands Burberry and Gloverall do the best) with sturdy wingtips and dark denim, rolled nonchalantly at the hem.

Where: Dining on steak and riffing on the latest shows with journalists at Balthazar London.

Photography: Rex Features

First seen on : Selfridges.com

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